Associate Sales & Marketing Effectiveness @Amgen

Job Information

Job Description:

Accountabilities:

Reports to the Commercial Excellence & BPA Manager ELI & South Africa supporting the cluster Commercial Excellence priorities.

  • Management of ITM sales
  • Administration and supervision of CRM system
  • Establishment of sales targets and monitoring of sales performance
  • Tracking and analyzing the sales team’s KPIs
  • Provides support for incentive plans design, implementation and administration
  • Resources optimization by ensuring workload balance and enhancing productivity of the sales team
  • Analysis of market trends
  • In-depth sales data analysis & leveraging BI tools to provide actionable insights
  • Implementation of targeting and customer segmentation strategies
  • Supporting C360 implementation

Responsibilities:

ITM Sales Management Manage the Sales Data Management (SDM) system, which includes weekly sales uploads, data cleaning, categorization of accounts, price updates, profile design, allocation of representatives to accounts, and customization of dashboards for data-driven decision-making. Ensure timely troubleshooting and validation of output.
CRM Management: Provide front-line support for CRM systems, including system updates, data maintenance, and report generation. Ensure compliance with Amgen’s policies and data privacy guidelines. Conduct training for representatives and sales managers to ensure proficiency in CRM usage.
KPI Monitoring: Define, implement, and track Sales Force Effectiveness metrics. Facilitate the adoption of ELMAC Tableau dashboards by the commercial team and provide necessary support and training.
Market Insights: Carry out comprehensive territorial analysis monthly to gauge our brand’s standing in the market and relative to competitors. Evaluate secondary market research data, offer actionable recommendations. Support the team by integrating analytics insights and market intelligence into everyday operations.
Target Setting, Performance Tracking & Analysis: Oversee the target setting and sales forecasting processes in collaboration with the commercial excellence lead and business performance managers. Generate high-quality ad-hoc analysis reports on country and commercial team performance as needed.
Incentives and Rewarding: Design and implement sales incentive schemes that comply with Amgen’s policies. Coordinate with HR and Finance for the calculation of payouts.
Customer Targeting & Segmentation: Lead the process of customer targeting and segmentation in coordination with the commercial team. Develop matrices to ensure proper allocation of efforts towards the right customers.
Resource Optimization: Oversee the sales team structure to ensure a balance in workload and productivity per representative.
C360 : Implement the Customer 360 approach, ensuring the delivery of best-in-class customer experience with omnichannel engagement in compliance with regulations. Monitor customer consents, email campaigns, and interactions.

Qualifications

Minimum Requirements:

Relevant university degree.

1-2 years of experience in pharmaceutical SFE/SME/CE in a multinational company.

Fluency in English, both written and verbal.

Strong analytical skills.

Demonstrated experience in working in cross-functional environments.

Advanced Microsoft Excel is a must.

Proficiency in other Office applications such as Word, PowerPoint.

Experience with CRM systems (Preferably Veeva).

Strong interpersonal and influencing skills.

Preferred Requirements:

  • Holding a Bachelor’s degree in a health-related field degrees like (Pharmacy or Veterinary Medicine)
  • 1-2 years experience in pharmaceutical sales prior to SFE experience
  • Experience with BI Software like Power BI & Tableau (Preferably Tableau)
  • Experience with IQVIA/MS data analysis
  • Strong track record of consistent high performance

Competencies

•Leadership skills with knowledge and ability to work well within a matrix environment to influence successful product commercialization
•Advanced communication skills and a strong propensity for teamwork, able to articulate complex ideas clearly and collaborate effectively within a team environment
•Capable of managing multiple tasks and projects simultaneously while maintaining attention to detail and adhering to deadlines
•Demonstrates a strong customer focus in all activities
•Analyses complex problems; integrate disciplinary and business strategy knowledge to develop recommendations
•Demonstrates strong project management and planning skills
•High learning agility, capable of quickly absorbing new information and applying it effectively
•Strong motivational skills; motivates others to adapt quickly to new systems, processes, guidance and tools
•Business professional with capacity to grow and learn, self aware and emotionally intelligent
•Demonstrates the capacity to design and execute effective training sessions

Benefits:
Experience Level: Senior
Work From: Onsite

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