EMEA Digital Marketing Content Analyst @ Whirlpool

Job Information

Job Description:

Your responsibilities will include

  • Developing the EMEA Brand & Product Marketing roadmaps for digital trade marketing initiatives,
  • Leading the development of interactive digital content E-Learning Modules as per the EMEA Brands & Product pipeline with a variety of learning experiences;
  • Briefing, assessing and providing feedback regarding the content produced by agency partners;
  • Supporting EMEA marketing teams in day-to-day operations and providing guidance for the markets, resolving queries and identifying continuous improvement opportunities.
  • Managing the relationship with vendors, service fees and E-learning Digital Marketing budget;
  • Researching the market to find new trends in Digital Trade Marketing and staying up-to-date with novel solutions; AI, AR, VR, Retail media etc.;
  • Collecting actionable insights on learner behavior, performance, and engagement to enhance the learning experience and optimize Marketing & Sales strategies;
  • Sharing programs results and findings to excite the wider organization with Digital Marketing initiatives.

Minimum requirements

  • Fluent in English; working proficiency in Italian & other European languages considered a plus;
  • 2-3 years work experience in within a multinational environment (preferred large corporation or digital agency);
  • Knowledge of marketing principles, practices and tools with consumer-oriented mindset;

Benefits:
Experience Level: Mid-Senior
Work From: Onsite

Company Information

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