Job Information

Job Description:

What you’ll be doing

  • Identifying customer needs by deeply understanding their behaviour and how our features work globally to create data-driven stories and content to drive conversion
  • Independently driving impactful go-to-market product launches by owning development of audience strategy, value proposition, messaging, positioning, and communication strategies
  • Developing research plans to uncover customer insights, steer and validate the product and marketing roadmaps, and stay on top of the competitive landscape
  • Working with the Marketing team to develop market-leading campaign calendars to drive engagement across the entire funnel, from acquisition to retention
  • Owning tone of voice and style guides for the Singapore market, adapting global campaigns aligned to local nuances
  • Running experiments to test hypotheses and bring analytical rigour to campaigns to inform the go-to-market strategy
  • Delivering campaigns with a strong bias for growth and business impact
  • Scaling creative marketing efforts globally by operationalising resources such as playbooks for regional marketing teams

What you’ll need

  • 5+ years of experience in B2C marketing and creative in a fast-paced environment (preferably in a hyper-growth global tech company)
  • Experience in copywriting and product marketing
  • Passion for Revolut’s products
  • Knowledge of markets and competitive landscape in the fintech or payments industry
  • Extensive experience developing stories and compelling content to drive conversion
  • Experience setting strategic direction and project managing complex campaigns that require input and execution from various cross-functional teams
  • A solid track record in planning and creating editorial and commercial content, as well as developing content strategies, editorial plans, tone of voice, and style guides
  • The ability to analyse and distil data into actionable insights and to inform campaign strategy and product development
  • Excellent communication and interpersonal skills with the ability to talk to anyone and work in an ever-changing startup environment

Experience Level: Mid-Senior
Work From: Remote from Country Singapore North America, South America, Central America

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